On the heels of Trek Factory Racing's second season team launch, Trek Bicycle has made all three of the team's main race bikes available for customization and purchase via the company's custom bike program, Project One.
Trek Factory Racing's Viper Red Émonda, Domane, and Madone are all available now for riders across the world to customize into the bike of their dreams. Team bikes built on Project One will come complete with all team sponsor logos and graphic details featured on the team's equipment. Since Trek Factory Racing's team bikes are crafted by the same hands that lovingly build all of Trek's Project One bikes, riders everywhere can experience the same unparalleled ride quality of the bikes that carry the pros into battle.
"The combination of Project One and the team puts Trek in the unique position of being able to offer these bikes to the world," said Trek Road Brand Manager Michael Mayer. "Racing is at the heart of what we do, and offering this connection between cyclists and the pinnacle of their sport is something we're proud to be a part of."
For fans of one of Trek Factory Racing's most decorated athletes, Trek will continue to offer the "Spartacus" theme inspired by Fabian Cancellara across all three road bike platforms.